I run the back end of your business so you can stay in the work you actually care about. Client intake, scheduling, the inbox, the systems that should already exist. I own it. You get your time back.
There was no real intake system. I mapped the whole client journey, rebuilt it end to end, and set it up so it ran without anyone babysitting it. New customers got a smooth experience instead of a scramble.
I built the onboarding and client communication systems that keep people happy as a business grows. Clear intake, fast answers, a setup repeatable enough that it didn't depend on one person being in the room. The back end ran whether the owner was there or not.
I automated the repetitive work that was draining time and cleaned up who owned what. Costs dropped 16% and the team stopped drowning in busywork, without service slipping.
Hey, I'm Bethany. You're great at your actual work. The doula work, the photography, the writing, the practice. What you didn't sign up for is the pile of admin and systems wrapped around it.
That's the part I own. I don't hand you a strategy and disappear. I run the back end, build what's missing, and stay until it works without you.
Sixteen years doing exactly this, mostly inside bigger companies. Same job every time: walk into the messy, half-built "someone should own this" work and turn it into something that actually runs. Now I do it for the people who are their business.
If the back end is pulling you away from your craft, that's the exact thing I'm good at. Hand me the mess!
Whether you need the back end run or the whole thing rebuilt, you get an operator who owns it. Not a task-taker waiting for instructions.
For solo practitioners who need the back end of the business run, not rebuilt. Client intake and onboarding, scheduling, your inbox, client communication, the recurring tasks that pile up. I run and maintain it, consistently, so you can stay in the work you actually care about. Where something's broken, I flag it and fix it.
What it looks like. No hours to track and no scope creep tax. The operational load just gets handled, month after month, by someone who owns it instead of waiting to be told.
For established practices and small studios that need their operations diagnosed, designed, and built. Every month, one real operational improvement moves forward, either fully built or scoped with the roadmap, tools, and resources ready to go. The business is more buildable at the end of the month than the start.
What it looks like. Every engagement runs on the same arc: Diagnose, Design, Implement. We find where your operations are leaking time, money, or people. I design the fix. Then I build it. You get an operator in the room, not advice you have to go execute yourself.
I look at how your business actually runs day to day. Where clients come in, where things get stuck, where time and money are leaking. You get a clear, honest read by the end of the week.
I bring a short plan, we pick the priorities together, and I start building. No waiting for a forty-page deck.
The first system, process, or structure goes live. You start seeing the messy thing become a finished thing.
From there, we keep going. Every month, something that was half-built becomes done.
Book a short call. I'll tell you honestly whether I'm the right fit.
Tell me what's eating your time